Social media marketing is a form of digital marketing. Although one may not be present on many social media platforms, they are present on one or the other. With so many options of social media out there, there are really many opportunities. Social media is used as a platform for staying in touch with other people, whether they are friends and family or celebrities, it is also a great way to promote one’s business. Getting your business discovered on a social media plattform is a great way to build your business. There are many social media marketing platforms, such as Facebook, LinkedIn, Instagram, Twitter, TikTok, Snapchat and more.